Strategy that moves
directly to results.

Austin Robertson has spent two decades inside the world of high-end, small-production wine — not as a consultant looking in, but as an operator, seller, and strategist living every challenge the industry presents. His experience spans the full arc of winery business: sales, direct-to-consumer channels, operations, and executive management.

Grounded by a degree in Agricultural Business with a focus on primary and secondary data analysis from Cal Poly SLO, Austin brings a rare combination of on-the-floor expertise and analytical rigor. He understands both the art of what you make and the science of how to sell it — and he's built Let's Get Direct to bridge that gap for wineries and beverage brands ready to grow on their own terms.

Matt McEligot has spent twenty years running the operations that determine whether a DTC business actually works inside high-end, boutique wine brands. His expertise spans wine club membership, logistics, last-mile delivery, inventory management, customer experience, and marketing. He has grown club membership from 200 to over 10,000 members across multiple brands, built retention and gifting programs that drive lasting loyalty, and created release calendars engineered for consistent results year-round.

For Matt, execution at the operational level is where brand trust is either earned or lost. His inventory approach ensures what is promised can always be delivered. His shipping strategy centers on an uncompromising last-mile standard — because the moment a shipment arrives at a member's door is a brand moment, full stop.